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Valoarea încrederii în practicile de Relaţii Publice

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Anderson, N. (1971), Integration theory and attitude change, Psychological Review, 78, 171-206.

Arthur W. Page Society (2004). Building Trust: Leading CEOs speak out: How they create it, strengthen it, and sustain it. New York: Arthur W. Page Society.

Athos, A. G. & Gabarro, J. J. (Eds.) (1978).  Interpersonal behavior: Communication and understanding in relationships.  Englewood Cliffs, NJ: Prentice Hall.

Baier, A. C. (1986).  Trust and antitrust.  Ethics, 96, 231-260.

Barber, B. (1983). The Logic and Limits of Trust. Brunswick, N.J.: New Rutgers University Press.

Barney J. B., & Hansen M. H. (1994).  Trustworthiness as a source of competitive advantage.  Strategic Management Journal, 15, 175-190.

Bartolomé, F. (1989). Nobody trusts the boss completely-Now what?  Harvard Business 67, 135-142.

Boss, R. W. (1978). Trust and managerial problem solving revisited. Group and Organization Studies, 3, 331-342.

Bradach, J. L., & Eccles, R. G. (1989). Price, authority, and trust: From ideal types to plural forms.  Annual Review of Sociology, 15, 97-118.

Bruning, S. D., & Ledingham, J. A. (Eds.). (2000).  Organization and key public relationships: Testing the influence of the relationship dimensions in a business-to-business context. In J. A. Ledingham & S. D. Bruning (Eds.), Public relations as relationship management (pp. 159-173). Mahwah, NJ: Erlbaum.

Budd, J. F. (2000). The Incredible Credibility Dilemma. Public Relations Quarterly, 45 (3), 22-26.

Butler, J. K. (1986). Reciprocity of dyadic trust in close male-female relationships.  Journal of Social Psychology, 126, 579-592.

Butler, J. K. (1991).  Towards understanding and measuring conditions of trust: Evolution of a conditions of trust inventory.  Journal of Management, 17, 643-663.

Butler, J. K. & Cantrell, R. S. (1984).  A behavioral decision theory approach to modeling dyadic trust in superiors and subordinates. Psychological Reports, 55, 81-105.

Callison, C. (2001).  Do PR Practitioners Have a PR Problem?: The Effect of Associating a Source With Public Relations and Client-Negative News on Audience Perception of Credibility.  Journal of Public Relations Research, 13, 219-234.

Coleman, J. S. (1990). Foundations of social theory. Cambridge, MA: Belknap Press of Harvard University Press.

Cook, J., & Wall, T. (1980). New work attitude measures of trust, organizational commitment and personal need non-fulfillment. Journal of Occupational Psychology, 53, 39-52.

Cook, K. S., Yamagishi, T., Cheshire, C., Cooper, R., et al. (2005). Trust building via risk taking: A cross-societal experiment. Social Psychology Quarterly, 68 (2), 121-143.

Covey, S. M. R. (2006). The speed of trust. New York: Free Press.

Cummings, L. L., & Bromily, P. (1996). The Organizational Trust Inventory (OTI): Development and validation. In R. Kramer & T. Tyler (Eds.), Trust in organizations (pp. 302-330). Thousand Oaks, CA: Sage.

Deutsch, M. (1958). Trust and suspicion. Journal of Conflict Resolution, 2, 265-279.

Dholakia, R., and Sternthal, B (1977), High credible sources: Persuasive facilitator or persuasive liabilities. Journal of Consumer Research, 3, 223-232.

Driscoll, J. W. (1978). Trust and participation in organizational decision making as predictors of satisfaction. Academy of Management Journal, 21, 44-56.

Edelman Public Relations (2007). 2007 Annual Edelman Trust Barometer.

Fichman, M. (2003). Straining toward trust: Some constraints on studying trust in organizations. Journal of Organizational Behavior, 24, 133-157.

Fort, T. L. (1996). Trust and Law’s Facilitating Role. American Business Law Journal 34 (2), 205-215.

Frost, T., Stimpson, D. V., & Maughan, M. R. (1978). Some correlates of trust. Journal of Psychology, 99, 103-108.

Gabarro, J. J. (1978). The development of trust, influence, and expectations. In A. G. Athos & J. J. Gabarro (Eds.), Interpersonal behavior: Communication and understanding in relationships (pp. 290-303). Englewood Cliffs, NJ: Prentice Hall.

Gambetta, D. (1988). Can we trust? In D. Gambetta (Ed.), Trust: Making and breaking cooperative relations (pp. 213-238). Cambridge, MA: Basil Blackwell.

Golembiewski, R. T., & McConkie, M. (1975). The centrality of interpersonal trust in group processes. In C. L. Cooper (Ed.), Theories of group process (pp. 131-185). London: Wiley.

Golin, A. (2004). Trust or Consequences: Build trust today or lose your market tomorrow.  New York: AMACOM.

GolinHarris (2002). American business faces a crisis of trust. Retrieved from http://www.golinharris.com/pdf/02_spring_trust_survey_us.pdf

GolinHarris (2005). Doing well by doing good 2005: The trajectory of corporate citizenship in American business.  Retrieved from http://www.golinharris.com/pdf/GH_CCS_2005.pdf

Govier, T. (1992). Distrust as a practical problem. Journal of Social Philosophy, 23, 52-63.

Heise, J. A. (1985). Toward closing the confidence gap: An alternative approach to communication between public and government.  Public Affairs Quarterly, 9(2), 196-217.

Holmes, J. G., & Rempel, J. K. (1989). Trust in close relationships. In C. Hendrick (Ed.), Close relationships (pp. 187-220). Newbury Park, CA: Sage.

Hon, L. & Brunner, B. (2002). Measuring public relationships among students and administrators at the University of Florida. Journal of Communication Management, 6(3), 227-238.

Hon, L. & Grunig, J. (1999). Guidelines for measuring relationships in public relations.  Retrieved January 15, 2004, from the Institute for Public Relations Website: http://www.instituteforpr.org/index.php/IPR/research_single/guidelines_measuring_ relationships/

Hosmer, L. T. (1995). Trust: The connecting link between organizational theory and philosophical ethics. Academy of Management Review, 20, 379-403.

Hovland, C, & Weiss, W. (1951). The Influence of Source Credibility on Communication Effectiveness. Public Opinion Quarterly, 15, 635-650.

Hoy, W. K., & Kupersmith, W. J. (1985). The meaning and measure of faulty trust. Educational and Psychological Research, 5, 1-10.

Jo, S. (2005). The Effect of Online Media Credibility on Trust Relationships. Journal of Website Promotion, 1, 57-78.

Jo, S., Hon, L. C., Brunner, B. R. (2004). Organisation-public relationships: Measurement validation in a university setting. Journal of Communication Management, 9(1), 14-27.

Johnson-George, C. E., & Swap, W. C. (1982). Measurement of specific interpersonal trust: Construction and validation of a scale to assess trust in a specific other. Journal of Personality and Social Psychology, 43, 1306-1317.

Ki, L.-J. & Hon, L. (2007). Testing the Linkages Among the Organization-Public Relationship and Attitude and Behavioral Intentions. Journal of Public Relations Research, 19(1), 1-23.

Koehn, D. (1996). Should we trust in trust? American Business Law Journal 34 (2), 183-203.

Kramer, R. M., Brewer, M. B., & Hanna, B. A. (1996). Collective trust and collective action: The decision to trust as a social decision. In R. Kramer & T. Tyler (Eds.), Trust in organizations (pp. 357-389). Thousand Oaks, CA: Sage.

Kramer, R. & Tyler, T. (Eds.) (1996). Trust in organizations. Thousand Oaks, CA: Sage.

Larzelere, R. E., & Huston, T. L. (1980). The Dyadic Trust Scale: Toward understanding interpersonal trust in close relationships. Journal of Marriage and the Family, 42, 595-604.

Lendenmann, K. W., & Rapoport, A. (1980).  Decision pressures in 2 X 2 games. Behavioral Science, 25, 107-119.

Luhmann, N. (1979). Trust and power. New York: Wiley.

Mayer, R. C., Davis, J. H., & Schoorman, F. D. (1995). An integrative model of organizational trust. Academic Management Review, 20, 709-734.

McAllister, D. J. (1995).  Affect- and cognition-based trust as foundations for interpersonal cooperation in organizations. Academy of Management Journal, 38(1),24-59.

McKnight, D. H., Choudhury, V., & Kacmar, C. (2002). Developing and validating trust measures for e-commerce: An integrative typology. Information Systems Research, 13, 334-361.

Mellinger, G. D. (1956). Interpersonal trust as a factor in communication. Journal of Abnormal and Social Psychology, 52, 304-309.

Mishra, A. K. (1996). Organizational responses to crisis: The centrality of trust. In R. Kramer & T. Tyler (Eds.), Trust in organizations (pp. 261-287). Thousand Oaks, CA: Sage.

Morrow, J. L., Jr., Hansen, M. H., & Pearson, A. W. (2004). The cognitive and affective antecedents of general trust within cooperative organizations. Journal of Management Issues, 16,, 48-64.

Ohanian, R. (1990). Construction and Validation of a Scale to Measure Celebrity Endorsers’ Perceived Expertise, Trust-worthiness and Attractiveness, Journal of Advertising, 19 (3), 39-52.

O’Keefe, D. J. (1990). Persuasion: Theory and research. Newbury Park, CA: Sage.

Osgood, C. E. (1959). Suggestions for winning the real war with communism. Journal of Conflict Resolution, 3, 295-325.

Paine, K. (2003). Guidelines for Measuring Trust in Organizations. Retrieved January 15, 2007, from the Institute for Public Relations Website: http://www.instituteforpr.org/ research_single/guidelines_measuring_trust/

Parsons, T. (1960). Structure and process in modern societies. Glencoe, IL: Free Press.

Pilisuk, M., & Skolnick, P. (1968). Inducing trust: A test of the Osgood proposal. Journal of Personality and Social Psychology, 8, 121-133.

Priester, J. R., & Petty, R. E. (1995). Source attributions and persuasion: Perceived honesty as a determinant of message scrutiny. Personality and Social Psychology Bulletin, 21, 637-654.

Public Relations Coalition (2003). The Importance of Transparency in Building Trust and Credibility. Speech given at the India Summit 2003 of the PRCAI.  Retrieved January 15, 2004, from http://www.ketchum.com/DisplayWebPage/0,1003,1805,00.html

Rawlins, B. (2007). “Measuring the relationship between organizational transparency and trust.” Proceedings of the Tenth International Public Relations Research Conference. Miami, March 8-10.

Rotter, J. B. (1967). A new scale for the measurement of interpersonal trust. Journal of Personality, 35, 651-665.

Rotter, J. B. (1971). Generalized expectancies for interpersonal trust. American Psychologist, 26, 433-452.

Rotter, J. B. (1980). Interpersonal trust, trustworthiness, and gullibility. American Psychologist, 35, 1-7.

Rousseau, D., Sitkin, S. B., Burt, R., & Camerer, C. (1998). Not so different after all: A cross-discipline view of trust. Academy of Management Review, 23, 393-404.

Savage, M. (2005, Winter). New standards in communicating to financial audiences: Why you need to understand XBRL. The Public Relations Strategist, 10-12.

Schindler, P. L., & Thomas, C. C. (1993). The structure of interpersonal trust in the workplace. Psychological Reports, 73, 563-574.

Schoorman, D. F., Mayer, R. C., & Davis, J. H. (2007). An integrative model of organizational trust: Past, present and future. Academy of Management Review, 32, 344-354.

Schurr, P. H., & Ozanne, J. L. (1985).  Influences on exchange processes:  Buyers’ preconceptions of a seller’s trustworthiness and bargaining toughness.  Journal of Consumer Research, 11(4), 939-953.

Scott, J. (2007). Relationship measures applied to practice. In E. L. Toth (Ed.), The future of excellence in public relations and communication management (pp. 263-273). Mahwah, N.J.: Sage.

Shapiro, S. P. (1987).  The social control of impersonal trust. American Journal of Sociology, 93, 623-658.

Shockley-Zalabak, P., Ellis, K., and Cesaria, R. (2000, August). IABC Research Foundation unveils new study on trust. Communication World, 7-9.

Spicer, C. H. (2007). Collaborative advocacy and the creation of trust: Toward an understanding of stakeholder claims and risks. In E. L. Toth (Ed.), The future of excellence in public relations and communication management (pp. 27-40). Mahwah, N.J.: Sage.

Stacks, D. W., & Watson, M. L. (2007). Two-way communication based on quantitative research and measurement. In E. L. Toth (Ed.), The future of excellence in public relations and communication management (pp. 67-83). Mahwah, N.J.: Sage.

Strategist (2005, Winter). Strong leadership key for effective communications: Survey. The Public Relations Strategist, 4.

Swan, J. E., Trawick Jr., I. F., Rink, D. R., and Roberts, J. J. (1988). Measuring dimensions of purchaser trust of industrial salespeople. The Journal of Personal Selling & Sales Management, 8, 1-9

Szwajkowski, E. (2000).  Simplifying the Principles of Stakeholder Management: The Three Most Important Principles. Business & Society, 39(4), 379-396.

Tschannen-Moran, M. & Hoy, W. K. (2000).  A multidisciplinary analysis of the nature, meaning, and measurement of trust. Review of Educational Research, 70(4), 547-593.

Watson, M. L. (2005). Can there be just one trust? A cross-disciplinary identification of trust definitions and measurement. Paper submitted for the 2004 Ketchum Excellence in Public Relations Research Award, Institute for Public Relations.

Welch, J. (2005). Winning. New York: HarperCollins.

Whitener, E. M., Brodt, S. E., Korsgaard, M. A., & Werner, J. M. (1998). Managers as initiators of trust: An exchange relationship framework for understanding managerial trustworthy behavior. Academy of Management Review, 23, 513-530.

Whitney, J. (1994). The trust factor: Liberating profits and restoring corporate vitality. New York: McGraw-Hill

Williamson, 0. E. (1993). Calculativeness, trust, and economic organization. Journal of Law and Economics, 36, 453-486.

Zaheer, A., McEvily, B., & Perrone, V. (1998).  Does trust matter? Exploring the effects of interorganizational and interpersonal trust on performance. Organization Science: A Journal of the Institute of Management Sciences, 9(2), 141-59.

Zand, D. E. (1972). Trust and managerial problem solving. Administrative Science Quarterly, 17, 229-239.

Brad L. Rawlins, Department of Communications, Brigham Young University, membru al Comisiei de Măsurare şi Evaluare în Relaţii Publice, Institute for Public Relations.

Traducere: Antonia Ursatti, Forum for International Communications.
În original, "Trust and PR Practice", Institute for Public Relations, Octombrie 2007.
Copyright Institute for Public Relations. Reprodus cu acordul Institute for Public Relations. Copyright 2008 Forum for International Communications pentru versiunea în limba română.
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