14112018

Back Eşti aici:Home News Comunicate de presa Romanian PR Award își prezintă campaniile nominalizate

Romanian PR Award își prezintă campaniile nominalizate

head-news-16

Juriul Romanian PR Award anunță nominalizările la cea de-a 16-a ediție a competiției.
Proiectele nominalizate se detașează prin rigoare, creativitate și impact, consideră membrii juriului. Cea de-a 16-a ediție a competiției s-a bucurat de susținerea unui juriu internațional de top, reunind competențe în comunicare din SUA, Marea Britanie, Germania, Italia, Suedia, Cehia, Olanda, Serbia, Rusia și România.

Vă prezentăm mai jos nominalizările în ordine alfabetică:

Comunicare corporatistă

CITR Group & GMP PR: The Entrepreneurship Museum
Groupe Renault Romania & Graffiti PR: Dacia, 50 years. Always in the Romanians hearts
Kaufland Romania: The Festival Jobs
MedLife & MSL The Practice: Technology of tomorrow
Premier Restaurants Romania & MSL The Practice: McDonald's suits me
Uber Romania & Conan PR: Better Take Uber
UniCredit Bank Romania & Graffiti PR: The Bank for Creative Minds
URBB & Golin: Clean Cans

Brand PR – Produse și servicii existente

Coca-Cola Romania & McCann PR, McCann Worldgroup Romania, MRM Worldwide Romania, UM Romania: The holidays are coming again in march
Coca-Cola Romania & McCann PR, McCann Worldgroup Romania, MRM Worldwide Romania, UM Romania: Coca-Cola Zero Sugar - Album exclusively on cans
Coca-Cola Romania & Save the Children Romania & McCann PR: One Second Job - Dorna
Heineken Romania (Silva) & Conan PR: Capture the essence
Kaufland Romania: The Festival Jobs
OLX Group / Storia.ro & MSL The Practice: Cities and neighborhoods
Philips & Graffiti PR: Avent - The science of caring
Procter & Gamble & Graffiti Public Relations, Leo Burnett, Mediacom: Pampers says "Good night, concerns!"
Raiffeisen Bank & Rogalski Damaschin Public Relations: Put responsibility into the light

Brand PR – Produse și servicii noi

Avon Romania & GMP PR: Valley of the hair
Huawei Technologies & Echipa de PR: See more of Romania
Philips & Graffiti PR: Saeco Xelsis launch - A case for intimacy
Ponderas Academic Hospital & McCannPR: DAVINCIXI Checked-In @Ponderas Academic Hospital
Procter & Gamble & Graffiti Public Relations, Mediacom: Lenor Inspired by Nature Fashion Collection
Taco Bell & Golin: Come queue with us, we have tacos. Taco Bell launch in Romania
Uber Romania & Conan PR: Uber Green
Ursus Breweries & MSL The Practice: The First Romanian Tapster

Comunicare pentru administrarea crizelor, riscurilor și oportunițăților

Franklin Templeton Investments Ltd. & Golin: Fighting for the survival of corporate governance in Romania
Hollywood Multiplex & GMP PR: Raluca vs Hollywood Multiplex
LIDL & Jazz Communication: We want small shopping baskets @LIDL
Philips & Graffiti PR: Avent - The science of caring

Digital PR

Asociația MagiCamp & Rogalski Damaschin Public Relations & Jazz Communication: #TogetherForMagicHome
Avon Romania & JAZZ Communication: 8ffline March
MedLife & MSL The Practice: Technology of tomorrow
Pernod Ricard & Graffiti Public Relations: 100 ABSOLUT Artists
Philips & Graffiti PR: Avent - The science of caring
Pizza Hut & Golin: Replate waste
Procter & Gamble & Graffiti Public Relations, Leo Burnett, Mediacom: Pampers says "Good night, concerns!"
Ursus Breweries & MSL The Practice: Rediscover the good

Social Media

Batiste Sensiblu & Oxygen: Batiste #FreeYourHair #FreeYourMind
KFC & Golin: #bereal, you're already awesome - KFC's SOCIAL ME launch
La Fantana (Kafune) & Free Communication: The Daily Dose
LIDL & Golin: LIDL's Royal Crew
LIDL Romania & JAZZ Communication & Golin: The 2.000.000+ department
Minio Studio: Storytelling in Digital - Minio recruitment campaign
National Institute of Heritage & Zaga Brand: Digital Chroniclers
Samsung Electronics Romania & MSL The Practice: DoEpicShots

Comunicare Internă

Alten: Technology meets creativity
Blue Point & The Crafters: Growing Together
Coca-Cola HBC Romania & McCann PR: GDPReady!
Grupul CEZ & Rogalski Damaschin Public Relations: CEZenification - 100 Days of Wellbeing
LIDL Romania & GMP PR: LIDL HQ. Coolest home for the coolest team
LIDL Romania & GMP PR: Responsibility. A LIDL sustainability board game
Raiffeisen Bank & Rogalski Damaschin Public Relations: Put responsibility into the light

Responsabilitate socială și dialog cu grupurile cointeresate

Avon Romania & Kaufland: Cancel Cancer
Bitdefender & Tribal Worldwide Romania: Bitdefender Log Out Of Hate
ING Bank Romania & Impact HUB: Startarium
LIDL & Golin & Sunday Morning: Sustainability at the core of business: LIDS's 1st Sustainability Report
LIDL & Sunday Morning & Golin: The eggs nobody is going to miss
Pizza Hut & Golin: Replate waste
Promenada Mall & SmartPoint: You have a full wardrobe, we have empty shelves!

Comunicare de mediu

Coca-Cola HBC Romania & McCann PR: After Us, It's On Us To Collect
Coca-Cola HBC Romania & McCann PR: Think Bigar Anniversary
MedLife & Pastel & Jazz Communication: Making Romania green
REWE Romania & MSL The Practice: Penny Market - Taking care of Romania

Media Relations

Apa Nova București & Porter Novelli Romania: Water Symphony
Asociația MagiCamp & Rogalski Damaschin Public Relations & Jazz Communication: #TogetherForMagicHome
Coca-Cola Romania & Save the Children Romania & McCann PR: One Second Job - Dorna
Dăescu Borțun Olteanu: When the client wants to launch a mouse, and Romania realizes it has a gaming industry
EFdeN: EFdeN Signature goes to Solar Decathlon Middle East
MedLife & MSL The Practice: Technology of tomorrow
MSD Romania & Rogalski Damaschin Public Relations & Good Affairs Public Communication: Protect her wings
Promenada Mall & SmartPoint: You have a full wardrobe, we have empty shelves!

Public Affairs, Advocacy, Lobby

British American Tobacco & Daescu Bortun Olteanu: Stop smuggling - The way from the news headlines to the Supreme Council of State Defense! Franklin Templeton Investments Ltd. & Golin: Fighting for the Survival of Corporate Governance in Romania
MSD Romania & Rogalski Damaschin Public Relations & Good Affairs Public Communication: Protect her wings

Comunicare financiară

Franklin Templeton Investments Ltd. & Golin: Fighting for the Survival of Corporate Governance in Romania
Purcari Wineries & Golin: Purcari Listing on the BVB

Organizații non-guvernamentale. Societate civilă

Asociația MagiCamp & Rogalski Damaschin Public Relations & Jazz Communication: #TogetherForMagicHome
EFdeN: EFdeN Signature goes to Solar Decathlon Middle East
Me and Endometriosis Association: The faces of endometriosis

Comunicare în domeniul public

Asociația MagiCamp & Rogalski Damaschin Public Relations & Jazz Communication: #TogetherForMagicHome
IKEA Romania & MSL The Practice: Equality Works Better
National Institute of Heritage & Zaga Brand: Digital Chroniclers
PiArt Vision: The caligraphy class
The Association for Privately Managed Pension Funds in Romania & Rogalski Damaschin Public Relations: Pension Owner
Ursus Breweries & GMP PR: I will take care of us

Comunicarea produselor și serviciilor financiare

CITR Group & GMP PR: The Entrepreneurship Museum
PayU Romania & PR.IN Grup: Black Friday
Raiffeisen Bank & Rogalski Damaschin Public Relations: Put responsibility into the light
The Association for Privately Managed Pension Funds in Romania & Rogalski Damaschin Public Relations: Pension Owner
UniCredit Bank & Graffiti PR: UniCredit - The first bank in the world with a robot AI customer

Comunicarea produselor și serviciilor medicale

Janssen Romania & McCann PR: About me - Looking for the extraordinary in ordinary gestures
Janssen Romania & McCann PR: Listen to what you see
MedLife & Jayy Communication: The MedLife Library
MedLife & MSL The Practice: Technology of tomorrow
MSD Romania & Rogalski Damaschin Public Relations & Good Affairs Public Communication: Protect her wings
Philips & Graffiti PR: Avent - The science of caring

Tech PR

Bitdefender & Diud Film: Bitdefender BOX Launch
Bitdefender & Tribal Worldwide Romania: Bitdefender Log Out Of Hate
Dăescu Borțun Olteanu: When the client wants to launch a mouse, and Romania realizes it has a gaming industry
Huawei Technologies & Echipa de PR: See more of Romania
NVIDIA & SmartPoint: The modern day craftsmen
Philips & Graffiti PR: Saeco Xelsis launch - A case for intimacy

Cultură, Artă

BRD - Groupe Société Générale & Golin: District 40
BRD - Groupe Société Générale & Golin: The Imagination Lab
National Institute of Heritage & Zaga Brand: Digital Chroniclers
Pernod Ricard & Graffiti Public Relations: 100 ABSOLUT Artists
Samsung Electronics Romania & MSL The Practice: Galaxy S9. The Camera, Reimagined

Fashion & Lifestyle

Avon Romania & GMP PR: Digital Divas
Avon Romania & GMP PR: Valley of the hair
Hennes and Mauritz & Graffiti PR : #HMStyleMap
L'Oreal România & Happy Digital: Beauty Vlogging School
Philips & Graffiti PR: Avent - The science of caring
Promenada Mall & SmartPoint: You have a full wardrobe, we have empty shelves!
Samsung Electronics Romania & MSL The Practice: Samsung voice to women creators
Tezyo & McCann PR & 2active PR: True style is my style - How Tezyo mean Real Glam the new glam

Sport & Entertainment

Asociația Casiopeea & Rogalski Damaschin Public Relations: The Helping Touch
Coca-Cola Romania & Save the Children Romania & McCann PR: One Second Job - Dorna
Dăescu Borțun Olteanu: When the client wants to launch a mouse, and Romania realizes it has a gaming industry
Grupul CEZ & Rogalski Damaschin Public Relations: Marathon runner's gene, Oltenia's Marathon 2018
JYSK & Minio Studio: #NOEXCUSES
OLX Group / Storia.ro & MSL The Practice: Story of a Home

Buget -, Creativitate +

Asociația Casiopeea & Rogalski Damaschin Public Relations: The Helping Touch
Asociația MagiCamp & Rogalski Damaschin Public Relations & Jazz Communication: #TogetherForMagicHome
EfdeN: EFdeN Signature goes to Solar Decathlon Middle East
Hollywood Multiplex & GMP PR: Raluca vs Hollywood Multiplex
The Association of Patients with Neurodegenerative Conditions & The Public Advisors: #BringingUsCloser on multiple srelosis week
Țiriac Auto - Mitsubishi România & Confident Communications: Drive Your Ambition

PR In-House Team of the Year
EFdeN Team - Sustainability Superheros

Small Consultancy of the Year
Tudor Communication

Special Award for continuous improvement and excellence
The House PR Agency

Website, Intranet, Blog, Facebook, Instagram
Carrefour România & Elastic Studio & Zee51: Carrefour World is more. It's about people!
Philips & Graffiti PR: Avent - The science of caring
Samsung Electronics Romania & Centrade Cheil, MSL The Practice: Samsung's Instagram Page

Evenimente
BORO PR & Communication : Romanian Hand Hygiene Days 2018
Groupe Renault Romania & Graffiti PR: Dacia, 50 years. Always in the Romanians hearts
MedLife & MSL The Practice: Technology of tomorrow
Microsoft Romania & McCann PR: Microsoft Summit 2017
REWE Romania & MSL The Practice: Penny Market of Romania - The 100 years bestselling celebration

Newsletter intern
Raiffeisen Bank & Rogalski Damaschin Public Relations: Put responsibility into the light

Raport anual
LIDL & Golin, Sunday Morning: Sustainability at the core of business: LIDS's 1st Sustainability Report

Press kit
AFI Europe Romania & The Public Advisors: AFI TECH PARK - Wood Monopoly     
LIDL & Sunday Morning & Golin: The eggs nobody is going to miss
Ponderas Academic Hospital & McCann PR: Showing off The DAVINCIXI Surgery Robot

Publicații externe
Johnson & Johnson & Golin: JOHNSON'S® Baby Ebook - Beginner Parent. First Steps in Baby Caring

Sponsorship
Globalworth & Conan PR & One Night Gallery: Repurposing office buildings into art venues     
JYSK & MINIO Studio: #NOEXCUSES

Producții video
Bitdefender & HaHaHa Production, Talentivity: Smiley Takeover
Samsung Electronics Romania & MSL The Practice: Quick Drive: The quick drive home
Ursus Breweries & MSL The Practice: Rediscover the good

Gala Romanian PR Award va avea loc în data de 22 noiembrie, la JW Marriott. În afara premiilor pe categorii, juriul va acorda distincțiile Agency of the Year, PR Professional of the Year și Communicator of the Year.

Distincția „PR Innovator of the Year” este acordată de Telekom România și oferă vizibilitate proiectelor care prin inovația pusă în joc și excelența execuției trec dincolo de granițele comunicării obișnuite, de limitele actuale de practică și acceptare.

Pentru al cincilea an consecutiv, Raiffeisen Bank continuă acordarea disticției speciale „Best of PR Evaluation”, singura distincție din România care recunoaște excelența și diversitatea practicilor de evaluare în PR.


Romanian PR Award este susținut de Telekom Romania, partener principal, de partenerii - Raiffeisen Bank, Coca-Cola HBC Romania, Lidl, Ursus Breweries, MedLife, KFC, Banca Transilvania, Group Renault, de partenerii logistici – Crama Liliac, 360Revolution, JW Marriott - și de partenerii media – Revista Cariere, PR Romania, IAA, IQADS, Adhugger, CSR Romania și Zelist.

Despre organizator
Forum for International Communications este o organizație non-guvernamentală care cultivă în mediul comunicatorilor profesioniști standarde etice și de performanță ale profesiei de relații publice. Fundația organizează din 2003 Romanian PR Award, impus drept cel mai important eveniment de recunoaștere a excelenței în domeniul comunicării de afaceri din România. În martie 2006, Forum a inițiat programul CSR Romania cu scopul de a promova bunele practici în domeniul responsabilității sociale corporatiste, program afiliat la rețeaua europeană CSR Europe. În aprilie 2009, fundația a lansat portalul PR Romania, una dintre cele mai relevante publicații online de PR din Europa, conform Communications Director. Alături de parteneri din sectorul privat și public, Forum implementează din 2017 Carta Diversității din România.

Parteneri

 RZB nou    Lidl-Logo 4C   Logo-McCannPR PNG    rd logo home        Graffiti PR logo-1             

GMP logo 2         logo oxygen site        dccom LOGO nou site          Samsung logo black          banca transilvania logo 2