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Rolul Relaţiilor Publice în societăţile de tranziţie

Index articole

Bibliografie

Barlik, J. (2001). Public awareness campaigns in Poland and Slovenia: Lessons learned by government agencies and PR practitioners. In R. Lawniczak (Ed.), Public relaţions contribution to transition in Central and Eastern Europe: Research and practice (pp. 123-142). Poznan, Poland: Biuro Uslugowo-Handlowe, Printer.

Brinkerhoff, D. W., & Ingle, M. D. (1989). Integrating blueprint and process: A structured flexibility approach to development management. Public Administration and Development, 9, 487-503.

Bryant, C. G. A., & Mokrzycki, E. (1994). Introduction: Theorizing the changes in East-Central Europe. In C. G. A. Bryant & E. Mokrzycki (Eds.), The newgreat transformation? Change and continuity in East-Central Europe (pp. 1-13). London: Routledge.

Coase, R. H. (1960). The problem of social cost. Journal of Law and Economics, 3, 144-171.

Dozier, D. M., with Grunig, L. A., & Grunig, J. E. (1995). Manager's guide to excellence in public relaţions and communication management. Mahwah, NJ: Lawrence Erlbaum Associates.

Frank, R. H. (1991). Microeconomics and behavior. New York: McGraw-Hill.

Grunig, J. E. (Ed.). (1992). Excellence in public relaţions and communication management. Hillsdale, NJ: Lawrence Erlbaum Associates.

Grunig, J. E. (1997). A situational theory of publics: Conceptual history, recent challenges and new research. In D. Moss, T. MacManus, & D. Vercic (Eds.), Public relaţions research: An international perspective (pp. 3-48). London: International Thomson Business Press.

Grunig, J. E., & Grunig, L. A. (1997, July). Review of a program of research on activism: Incidence in four countries, activist publics, strategies of activist groups, and organizaţional responses to activism. Paper presented to the Fourth Public Relaţions Research Symposium, Bled, Slovenia.

Grunig, J. E., Grunig, L. A., & Vercic, D. (2003). „Public relaţions in Slovenia: Transition, change, and excellence.” In D. J. Tilson & E. C. Alozie (Eds), Toward the common good: Perspectives in international public relaţions (pp.133-162). Boston: Allyn & Bacon.

Grunig, J. E., & Hunt, T. (1984). Managing public relaţions. Orlando, FL: Holt, Rinehart & Winston.

Grunig, L. A. (1992a). Activism: How it limits the effectiveness of organizaţions and how excellent public relaţions departments respond. In J. E. Grunig (Ed.), Excellence in public relaţions and communication management (pp. 503-530). Hillsdale, NJ: Lawrence Erlbaum Associates.

Grunig, L. A. (1992b). Power in the public relaţions department. In J. E. Grunig (Ed.), Excellence in public relaţions and communication management (pp. 483-501). Hillsdale, NJ: Lawrence Erlbaum Associates.

Grunig, L. A., Grunig, J. E., & Dozier, D. M. (2002). Excellent public relaţions and effective organizaţions: A study of communication management in three countries. Mahwah, NJ: Lawrence Erlbaum Associates.

Grunig, L. A., Grunig, J. E., & Vercic, D. (1998). Are the IABC's excellence principles generic? Comparing Slovenia and the United States, the United Kingdom and Canada. Journal of Communication Management, 2, 335-356.

Hofstede, G. (1980). Culture’s consequences: International differences inwork-related values. Beverly Hills, CA: Sage.

Kaur, K. (1997). The impact of privatisation on public relaţions and the roleof public relaţions and management in the privatisation process:A qualitative analysis of the Malaysian case. Unpublished doctoral dissertation, University of Maryland, College Park.

Lawniczak, R. (2001). Transition public relaţions – an instrument for systemic transformation in Central and Eastern Europe. In R. Lawniczak (Ed.), Publicrelaţions contribution to transition in Central and Eastern Europe: Researchand practice (pp. 7-18). Poznaƒ, Poland: Biuro UsΠugowo-Handlowe, Printer.

Petersone, B. (2004). The status of public relaţions in Latvia. Unpublished Master’s Thesis, University of Maryland, College Park, MD.

Pine, R., & Bridger, S. (1998). Introduction: Transitions to post-socialism and cultures of survival. In S. Bridger & F. Pine (Eds.), Surviving post-socialism: Local strategies and regional responses in eastern Europe and the former Soviet Union (p. 1-15). London: Routledge.

Scholz, J. (1998). A normative approach to the practice of public relaţions inthe eastern part of Germany. Unpublished Master’s Thesis, University of Maryland, College Park, MD.

Stark, D. (1992). Path dependence and privatisation: Strategies in East Central Europe. East European Politics and Societies, 6, 17-54.

Thurow, L. (1993). Head to head: The coming economic battle among Japan,Europe, and America. London: Nicholas Brealey.

Vercic, D. (1994, November). Cultural biases in U.S. public relaţions:Constraints and advantages. Paper presented to The Research Center in Public Communication and the College of Journalism Graduate Student
Association: University of Maryland, College Park, MD.

Vercic, D., & Grunig, J. E. (2000). The origins of public relaţions theory in economics and strategic management. In D. Moss, D. Vercic, & G. Warnaby (Eds.), Perspectives on public relaţions research (pp. 7-58). London: Routledge.

Vercic, D., Grunig, L. A., & Grunig, J. E. (1996). Global and specific principles of public relaţions: Evidence from Slovenia. In H. M. Culbertson & N. Chen (Eds.), International public relaţions: A comparative analysis (pp. 31-65).
Mahwah NJ: Lawrence Erlbaum Associates.

Zavrl, F., & Vercic, D. (1995). Performing public relaţions in Central and Eastern Europe. International Public Relaţions Review, 18(2), 21-23.


Dr. James E. Grunig este Profesor Emerit în cadrul departamentului de comunicare al Universităţii Maryland.

Grunig este coautor al lucrărilor: Managementul Relaţiilor Publice (Managing Public Relations), Tehnici de Relaţii Publice (Public Relations Techniques), Ghid managerial de excelenţă în PR şi managementul comunicării (Manager's Guide to Excellence in Public Relations and Communication Management), Organizaţiile eficiente şi excelenţa în relaţii publice: un studiu de managementul comunicării în 3 ţări (Excellent Public Relations and Effective Organizaţions: A Study of Communication Management in Three Countries). Este editorul lucrării Excelenţă în Relaţii Publice şi Managementul Comunicării (Excellence in Public Relations and Communication Management). A publicat peste 250 de articole, cărţi, lucrări şi rapoarte ştiinţifice.

A fost primul câştigător al premiului "Pathfinder Award for excellence in academic research on public relations", oferit de Institute for Public Relations în 1984, pentru întreaga sa activitate de cercetare, În 1989, a primit "Outstanding Educator Award" din partea Societăţii Nord-Americane de PR (PRSA). În 1992, fundaţia PRSA i-a acordat distincţia "Jackson, Jackson & Wagner award" pentru cercetare în domeniul ştiintelor comportamentale. În 2000, obţine un premiu special din partea Asociaţiei academice de Jurnalism şi Comunicare de Masă (AEJMC). În 2005, primeşte cea mai înaltă disticţie a Institute for PR "the Alexander Hamilton Medal" pentru contribuţia sa la profesionalizarea domeniului PR şi premiul Dr. Hamid Notghi din partea Institutului Kargozar de Relaţii Publice din Teheran pentru realizări deosebite în carieră. În 2006 a susţinut discursul cu ocazia celei de-a 50-a  aniversări a Institutului de Relaţii Publice (IPR) şi a primit un titlu de doctorat onorific din partea Universităţii San Martin de Porres din Lima, Peru. A condus proiectul de cercetare de 400.000 $ al Fundatiei de Cercetare IABC privind excelenţa în relaţii publice şi managementul comunicării.


Studiu publicat cu acordul autorului.
Traducere şi adaptare: Adina Tudor, Forum for International Communications
Supervizare: Dana Oancea, Forum for International Communications
Copyright 2008 Forum for International Communications
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